Method and system for including an advertisement in messages delivered by a character or characters
Number of patents in Portfolio can not be more than 2000
United States of America Patent
Stats
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N/A
Issued Date -
Apr 18, 2002
app pub date -
Apr 23, 2001
filing date -
Apr 24, 2000
priority date (Note) -
Abandoned
status (Latency Note)
Importance
Abstract
A computer-implemented method and system for delivering advertisements to users. The advertisement method and system displays one or more rendered characters (e.g., cartoon characters, animated objects) who may be engaged in conversation. The conversation may be represented as text displayed below the characters, as text in bubbles near the heads of the characters, as audio that is played through a speaker system, or any other means by which conversation can be represented. As the characters engage in conversation, the conversation is dynamically adapted to include advertisements. The advertisement method and system may select which advertisements are served to a user either randomly or based on the known characteristics (e.g., age, gender, income, location, occupation, and hobbies) of the user, on characteristics of the character, on previous conversations between the character and the user, or on requirements of the advertiser.
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Family
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Cited Art Landscape
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