Concurrent presentation of non-programming media assets with programming media content at client device

Number of patents in Portfolio can not be more than 2000

United States of America Patent

PATENT NO 12075123
APP PUB NO 20240040193A1
SERIAL NO

18231031

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Abstract

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A system is provided for concurrent presentation of non-programming media assets with programming media content at a client device. The client device receives a response for occurrence of an event opportunity point from the media presentation and distribution system based on a selection criteria for the event opportunity point. A display view of the client device is modified, and a non-programming media asset is presented from a second media stream for a defined duration and different version of the programming media content in first partition, concurrently with the programming media content over second partition. The different version of the programming media content corresponds to the programming media content encoded based on a region within the modified display view allocated to the first partition. The presentation is based on user preference for specific item in the programming media content and user selection of the non-programming media asset displayed in past engagement.

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Patent Owner(s)

Patent OwnerAddress
TURNER BROADCASTING SYSTEM INCONE CNN CENTER ATLANTA GA 30303

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Arnzen, James J Atlanta, US 46 440
Campbell, Cindy Loren Atlanta, US 32 347
Giles, Matthew Paul Marietta, US 56 1676
Loheide, Donald Jude Mableton, US 139 2049
Sinha, Nishith Kumar Mableton, US 147 2053
Stigall, Gregory McClain Douglasville, US 46 413
Webb, Nicolas Paul McDonough, US 116 722

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