Synchronization of play of targeted media content with time slots in radio broadcast signal
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United States of America Patent
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Mar 23, 2021
Grant Date -
Jun 13, 2019
app pub date -
Dec 12, 2017
filing date -
Dec 12, 2017
priority date (Note) -
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Abstract
A radio receiver of an audio system receives a radio signal that includes a main signal and a radio data system (RDS) signal. The RDS signal includes custom information associated with media content tags and synchronized with time slots in the main signal. A media streaming service identifies targeted media content based on a profile of a mobile device connected to the audio system and sends the targeted media content to the mobile device over an Internet connection. During a playing of the audio broadcast, the audio system receives a custom information in the RDS signal and sends to the mobile device a request including the media content tag associated with the custom information. In response, the audio system receives from the mobile device a targeted media content matching the media content tag. The audio system plays the targeted media content synchronized with the time slot in the main signal.
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